From pixel to playground
An immersive NBA All-Star experience
Custom Fabrication
On-Site Install & Mgmt
Branded Event
A Transformative All-Star Event
A barbershop. A nail studio. A dunk competition. An HBCU celebration.
Google Pixel was the hero of this singularly immersive All-Star experience. Guests also enjoyed live podcast recordings, player appearances, basketball drills featuring legends, free daily giveaways, and a concert on Saturday night featuring Pusha T.
the story we made
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Influencer marketing
Graphic & environmental design
UX & digital design
Partnership & sponsorship strategy
Partnership relationship management
Marks & rights management
Data capture & lead generation
Sweepstakes administration
Experiential fabrication & on-site installation
Staffing & training
Social strategy & content amplification
And many more
COMCAST BUSINESS | SOCIETY OF CABLE TELECOM ENGINEERS